VETEMENTS AND THE RUNWAY BREAK UP

The fashion world has been rocked by Vetements designer Demna Gvasalia, who has announced that Vetements will no longer participate in traditional runway shows. “I got bored,” he said. “I think it needs to enter a new chapter. Fashion shows are not the best tool. We did the show in the sex club, the restaurant, the church. We brought forward the season, we showed men’s and women’s together. It’s become repetitive and exhausting. We will do something when there’s the time and the need for it. It will be more like a surprise.”

This announcement comes after the Vetements studio and staff moved from Paris, France to Zurich, Switzerland for a change of pace that will most likely be reflected in its designs: Gvasalia also stated that he would be moving away from Vetements’ signature oversized clothing and moving on with a more “analytical” approach, designing clothes that people will actually want to wear as opposed to clothes made purely for fashion shows.

Vetements is always known for doing things a little differently, so there’s no doubt that whatever Gvasalia has coming for us, even if it is a little more low-key, will be amazing. Stay tuned!

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  • Kristen is currently a rising junior at Emerson College in Boston, majoring in Writing, Literature, and Publishing, and minoring in Women’s, Gender, and Sexuality Studies. She’s originally from Long Island, but loves being in the city environment, be it Manhattan or Boston, where there’s tons of constant activity and inspiration. She loves fashion and beauty almost as much as she loves writing about it, and is happiest when she’s surrounded by friends. She doesn’t know much about where she’ll be in the future, but she hopes to be working in the fashion industry surrounded by people she loves and lots and lots of clothes.